Rhode (Acquisition)
Funding Details
Awarder
RSS - techfundingnews.com
Date Award
May 1, 2025
Vertical
Beauty
Funding Amount
$1,000,000,000
Company Info
Founding Year
2022
Traction
Rhode generated $212 million in revenue in the 12 months ended March 31, 2025, doubling its customer base over the past year. The brand's Peptide Lip Treatment became a viral sensation, and it is on track to generate $100 million in revenue this year.
Revenue Amount
$212,000,000
Founders
Hailey Bieber
Market
Skincare
Location
USA
Company Description

Rhode is a skincare brand founded by Hailey Bieber in 2022, known for its minimalist aesthetic, science-backed formulations, and strong social media strategy. The brand has quickly established itself as a cult favorite and is positioned for global expansion under e.l.f. Beauty.

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