W is a men's personal care brand founded by pro-boxer, entrepreneur and digital creator, Jake Paul, that is made to smell great and designed to work harder. W's better-for-you products are designed to work hard when you need them most, offering a range of accessibly priced products for hair, body, and face, which are vegan, cruelty-free, and formulated without phthalates, parabens, harsh sulfates, or artificial dyes.
Market
Men's grooming products
Location
Miami,
FL,
USA
Coinvestors
305 Ventures, Anti Fund, Carter Reum, John Fieldly, Lil Durk, Michael Rubin, Naomi Osaka, Nick Kyrgios, Palm Tree Crew Investments, Paris Hilton, Quiet Capital, Range Group, Shrug Capital, UpHonest Capital