Mica helps B2B SaaS sales teams close more deals by turning sales calls into personalized video shorts for prospects.
Mica identifies key topics from your calls, creating shareable shorts that ensure key decision-makers never miss out on important info, regardless of whether they were on the original call.
Before Mica, the founders would often be on sales calls with vendors selling their products. After the call, they'd have to explain the product to other decision-makers on their team who were not on the call in order to determine if they wanted to proceed with the vendor.
However, they would often forget important information and do a much poorer job of communicating the value propositions of the vendor compared to the sales rep, which caused deals to slow down or stop entirely. This problem cost sellers $10k-$500k+ per deal.
Sales reps wanted to show highlights from the call so everyone could get the same experience of being on the original call without having to sit through the entire call. This is why the founders started Mica.
By using Mica, sales teams have seen increases in conversion rates and faster sales cycles.