Since introducing the free beta version in May 2021, the app has amassed nearly 12K downloads, and actively converting users into paid subscribers following the launch of the subscription platform in April 2022. Currently, the app’s paid version is demonstrating 30% month-over-month increases and boasts a substantial retention rate of 65%.
Organizations Involved
National High School Coaches Association (NHSCA), Olympic gold medalist and 6x world wrestling champion Jordan Burroughs
Founders
Bryan J Heller, Nicholas Richard Roy, Gabriele Troncone
Company Description
Advanced Training Athletic Club (ATAC) is an in-market virtual platform designed to comprehensively train competitive, youth, high school, and collegiate athletes for peak performance. Leveraging AI and machine learning tech alongside the advice and expertise of world-class athletes, the ATAC app equips users with all of the resources needed to crush their personal athletic goals and achieve elite results on game-day.