Paid Workout quickly achieved a stout user acquisition of 10K users in 100 days, and over 20,000 users within 6 months of launch. The app has a conversion rate from free to paid membership of 13%, which is more than double the industry standard.
Revenue Amount
$30,000,000
Organizations Involved
StartEngine Capital, LLC
Founders
Nicole Pekerman, Michael Bluestein
Company Description
Paid Workout is a fitness motivation app that gamifies and incentivizes fitness and activity. The app focuses on motivating users to maintain a healthy lifestyle by offering incentives to work out. It offers various challenges and programs to encourage users to invest in their wellness.