Founding Year2020TractionMEXI has successfully launched its craft tequila seltzers in California, securing core placements in Whole Foods Market and Total Wine & More. The company has developed two collections of flavors and established a cross-border manufacturing supply chain.Revenue Amount$30,000,000Organizations InvolvedPeligroso Tequila, Libre Tequila, Coachella Music Festival, EDC Vegas, PriceWaterhouseCoopers, BevMo!, private equity firms, Southern and YoungsFoundersAlice Chen, Brent Laucher, Kevin FinkasMarketCraft Tequila SeltzersLocationSanta Cruz, CA, USCoinvestorsPeligroso Tequila, Libre Tequila, Coachella Music Festival, EDC Vegas, PriceWaterhouseCoopers, BevMo!, private equity firms, Southern and Youngs