MEXI has successfully launched its craft tequila seltzers in California, securing core placements in Whole Foods Market and Total Wine & More. The company has developed two collections of flavors and established a cross-border manufacturing supply chain.
Revenue Amount
$30,000,000
Organizations Involved
Peligroso Tequila, Libre Tequila, Coachella Music Festival, EDC Vegas, PriceWaterhouseCoopers, BevMo!, private equity firms, Southern and Youngs
Founders
Alice Chen, Brent Laucher, Kevin Finkas
Company Description
MEXI Craft Tequila Seltzer is a manufacturing company that sells craft seltzers prepared from sparkling water and fruit juices.
Market
Craft Tequila Seltzers
Location
Santa Cruz,
CA,
US
Coinvestors
Peligroso Tequila, Libre Tequila, Coachella Music Festival, EDC Vegas, PriceWaterhouseCoopers, BevMo!, private equity firms, Southern and Youngs