Sentisum (Accelerator)

Company Description: Travel and Hospitality Customers/Partners: British Airways, James Villas Problem To Be Solved: Travel sellers have a large number of customer data points; until now, analysing and reporting this vast amount of complex data has been a tiresome manual process, which has resulted in a bottleneck in the improving the customer experience. There are inherent problems with manual labelling. Firstly, the time taken limits the analysis to just a sample. Leaving the worry that feedback is anecdotal, non-representative or missing a glaring issue. Secondly, manual labelling is biased by the analyst doing the tagging. If one employee leaves and another takes over, it's likely that they understand reviews differently, making the topic subjective. This makes it hard to track evolutions in topics from one period to the next. Solution: SentiSum provides a customer insights platform leveraging state of the art machine learning and Natural Language Processing (NLP) capabilities enabling brands to identify and quantify their customer's pain points across the customer journey. SentiSum's solution can immediately help to improve customer experience and retention. SentiSum's mission is to put the voice of the customer efficiently and economically on to the desk of every Business Leader.