GoodTrust (Accelerator)

Funding Details
Awarder
PlugAndPlayTechCenter
Date Award
May 15, 2024
Funding URL
View Funding Page

Company Info
Company Description
GoodTrust (MyGoodTrust.com) is looking to protect what matters most to us all - family, assets and our legacy - with a unique smart estate planning solution that help users and their families create their will, trust, directives and digital vault. An all-in-one plan that makes it easy to protect your physical and digital assets, provide clear instructions on how you want to be cared for, and name guardians for your children and pets. Finish everything in minutes. 77% of all US adults say they want a Will, but over 130M still do not have it today. GoodTrust license the co-branded solution to insurance, financial services, and employee benefits providers to help protect the life and legacy of everyone. The GoodTrust smart estate plan is the perfect tool to have customers start thinking about protecting what matters to them (family, assets and their legacy), and buy insurance and financial services. GoodTrust is an attractive benefit to sell insurance via your advisor network or direct to consumers. By offering GoodTrust "free estate plan" you will more effectively attract new customers, have them meet with your team, and close sales. Companies can also offer this benefit to all your customers and their families, this will boost customer satisfaction and drive significant new leads. We offer a simple solution with no technical integration for this. GoodTrust is also the perfect new Financial Wellness employee benefit to clients and their families. We offer both employer paid and voluntary benefits on very attractive terms.

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