GreenChoice (Accelerator)

Funding Details
Awarder
PlugAndPlayTechCenter
Date Award
May 15, 2024
Funding URL
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Company Info
Company Description
For years, it’s been hard to know if a food matches your diet, if it’s healthy, and good for the planet… Not anymore–we turn hours of research into seconds for conscious consumers. Our patent-pending tech uses AI to process 140+ vetted public data sources and 28+ million data points for fast, evidence-based health and sustainability product attribute analysis and scoring. 84% of shoppers use grocers’ websites or apps whether shopping online or in-store. Luth Research, 2022 50% of Americans now follow a diet and 30% shop for someone with food allergies. IFIC, 2022 69% of consumers wish food companies were more transparent about how they make their products. FMI, 2022

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