SBDA Group (Accelerator)

Company Description: Banks every day lose opportunities to provide value for their customers and increase their LTV (Loan-to-Value) as long as creation micro-segments for targeting is expensive. Providing an AI platform, based on hundreds of ready models, SBDA kills mentioned limitation – now banks can come to every customer with personalized message without analytical effort. SBDA reinforcement learning technics let the platform switch manual process of models optimization to the AI, and it increases response rates significantly (x3-4 times). It helps banks with cross-sell and engagement increase in digital channels. As a total result, basing on SBDA experience with a number of top-tier banks in Europe, customers LTV grows up to 30%. Thanks to its AI platform, SBDA personalises communications in banking: banks can come to every customer with customised messages without analytical effort. SBDA experience served with top-tier banks in Europe like Unicredit and BNP Paribas and customers like Mastercard, Mars, KFC and Henkel.