BetterYou (Accelerator)

Company Description: BetterYou helps people find more time in the day to do what matters to them. Through no manual entry, behavior design in the user interface, and personalized nudges, members benefit by being engaged and supported to set and pursue physical, mental and social wellness goals. Today the time we spend on our devices is optimized not for what we want, but for what we'll watch. BetterYou is creating a world where your time isn't controlled by app makers or advertisers, but you. We are currently leveraging a B2B2C model. Better You serves the higher education and commercially insured/ employer sponsored insurance market with other technology partnership opportunities in discussion. Higher education benefits from students using their time effectively because ineffective time utilization impacts retention of students. Improved employee health and wellness impacts health insurance premiums in addition to improved culture, productivity, recruitment and retention of talent. BetterYou has grown MRR Commitments in enterprise, higher education and partnerships, tripling revenues in 2020 and growing them by 2.5x in 2021. Today our monthly recurring revenues are on pace to end the year at $200,000 and see that number double again in 2023.